2 solid leads in 2 days! How? It’s staring you right in the face…

In May I listed our investment unit with a real estate guy I met when visiting a local BNI chapter. At the chapter meet Paul did a 10 minute presentation and impressed me with not only his local knowledge but his passion for the district.

I mean, how do you tell one agent from another, they all tout to be the best. So I took a gamble.

Fast track forward 60 days. Unit sold AND settled.

When Paul did the research there were 2 similar units on the market in our complex. One had been on the market for 154 days, and the other 212. That property was right next door and was listed for $195,000.

OMG, 212 days, I needed to clear this property quickly, the tenant had just moved out after 4 years and I didn’t want to have to re-tenant it while trying to sell it. And I certainly didn’t want to have to cover the mortgage. I needed to shift this property, and quickly.

Just on 31 days later, offer made and unit sold – and within the 3% of the asking price. Woo woo.

So – was I a happy camper? You got that right.

So why am I sharing this?

I went straight to my Facebook wall and placed this rave review for Paul!

Paul Ellis of Warnbro Realty, about to become an Elders branch, is a legend. Sold my unit in a slow market in exactly 31 days. The unit next door is still on the market after 272 days. And I got within 3% of my asking like he said, legend.

Within minutes a friend posted a comment “Is he that good?”

Needless to say they have since touched base and no doubt they’ll be doing business together (by the way, this guy has several properties).

But it gets even better. Next day I get an email from someone else, “Should I use him?” Obvious response – “Yes!”

2 solid leads in 2 days! I reckon that’s a good start to the social media marketing arena.

And Paul doesn’t even have a Facebook Business Page (Yet). Imagine if he had that on a Facebook Business Page, that would mean those client raves would be there forever. Maximum Exposure, Credibility and your Authority, that’s what social media will do for your business. IF YOU DO IT RIGHT!

It’s not enough to just have a Facebook Business Page nowadays.

• You need to have it optimised
• You need to know how to leverage it properly
• You need to know how to us it to engage people, to maximise your efforts.

Check out this video, the numbers are staggering –

http://www.youtube.com/watch?v=SBXOjEZUIm8

Want to get it right?

Check out the raves on our Smarter Workshops “Profit From Your FB Business Page ‘Hands On Do It With You” Workshop wall –

http://www.facebook.com/SmarterWorkshops?sk=reviews

If you’re in Perth we have a workshop running THIS Friday (29th July 2011).

If you’re not in GET IN NOW. Call me direct on 0413 733 272.

There are only 5 spots left so don’t procrastinate – just BOOK NOW!

Also, check out the epic rave reviews we have on our Smarter WordPress Websites wall –

http://www.facebook.com/SmarterWordPressWebsites?sk=reviews

We show you how to do that, and a LOT MORE!

The point is this – you work hard to give great service – so why shouldn’t you get more referrals from all that hard work?

Brand Boosters

Brand_boosters

OMG, my Facebook account got hacked… and then suspended.

Are You at Risk? We hear about these things but never really think it’ll happen to us. It just happened to me!

I got an email with this as the subject line – “Security Alert from Facebook”. I thought it was a scam, “Yeah right, like I’m going to fall for that one”.

This was the opening dialogue – “Hi Peter,

Our systems indicate that your Facebook account has been compromised by cybercriminals attempting to impersonate you. These criminals often will try to trick your friends into sending them money by claiming that you are stuck in a far away location and need assistance. It is possible that your email account was compromised as well…”

It had a strange reply email address along with an odd web address to “update” your info. You can understand my scepticism.

I was just going to ignore it and move on but when I went to log in to my Facebook account – “Account Disabled!”

OMG, it was true. I was “Facebook-LESS”. The short story version of the “fix” was I replied to the email, updated all my email passwords and followed all the other instructions but I had to wait another 36 hours before my account was reactivated. Luckily, everything was still intact in my account, I was sweating on that cause I’d loaded a lot of video’s and stuff.

The other worry was “Had these criminals tricked any friends into sending money?” Apparently not, that was lucky! I’d hate to see your money wasted with a stranger. But, hey, if you’re feeling generous, I’m always good for more cash – Let’s go with that part – my PayPal account is xx xxx xx.

The moral of the story is stuff like this can happen to you and does happen to people close to you.

We help clients get better SEO rankings and one of the ways is by leveraging off Social Media Marketing. My password portfolio is over 500 passwords. I’ve set up dozens of different social media accounts for clients and linked them to their website so obviously I needed access to those accounts.

Imagine trying to keep a handle on your own plus dozens of client’s details. Obviously security is a major issue – I use RoboForm and couldn’t manage without it.

So, don’t let this happen to you. Get safe and secure and update your passwords regularly, RoboForm will help you keep a handle on it all.

They have a free version; you can get that here -

RoboForm Freebie

or you can go Pro which has no limitations on passwords stored and a few extra bonuses like password backups and stuff – you can see that here –

RoboForm Pro

Most of us are resistant to updating passwords because we get to “know” them and it can be a pain to do but identity fraud is becoming more common and is now a global problem, do be on guard.

To sort out the aftermath of a hacker is a lot more of a pain, let me tell you!

Facebook Name Grab This Weekend

Get YOUR NAMED Facebook account this Saturday Lunch (for Aussie’s)

Up until now your Facebook profile link was just random characters like this

http://www.facebook.com/profile.php?id=703908113

That’s memorable… not!

For the savvy people you could use the ‘profile to’ application which would look like this

http://profile.to/peterbutler/

which is certainly a lot sexier. (Especially with my name in it )

But Facebook are releasing this weekend the chance to grab your specific named Facebook username URL which will look like this

http://www.facebook.com/username/

This can either be your name or your niche or group name. Facebook have protection in place to guard against name squatting and you can read about that right here on their blog

http://blog.facebook.com/blog.php?post=90316352130

The Facebook countdown link is here

http://www.facebook.com/username/

Now, if your a client of mine then make sure you get signed up. Onece you’ve secured your names Facebook account let me know the URL so I can update your links on your site. If you’re technogically handicapped then get back to me by close of business tomorrow so we can schedule time to help you get registered.